I came across this video from Monocle Film about a stationery shop in Tokyo. I am in love with Japan. The people are so nice and the stores there are just so cute, all the more if it’s a stationery shop.

When I saw this video, I can’t help feel how the owner, Takuma Hirose’s simplicity and love for paper. I’m sure you’ll feel it too and you’ll appreciate the paper regardless how fast our technology have grown. Here are some photo clips, and if you want to watch the whole video, you can check it here.